Nonprofit Website Performance Deconstructed, Part 1: Page Speed and SEO
facebooktwitterlinkedinThese days, everyone is told that website performance is important. (Don't have a lot of time? Skip directly to my takeaways.) But even after reading all the articles, listening to podcasts, or attending talks, you probably have some lingering...
How To Create a Cohesive Digital Experience When You Have Multiple Websites
facebooktwitterlinkedinLong gone are the days when every organization had just one website. Now, as I'm sure you're aware, it's common for most mid-to-large nonprofits (and even some small ones) to have multiple websites tailored to specific audiences or purposes....
What You Need To Know About Integrating Fundraising, Advocacy, or CRM Software With Your Website
facebooktwitterlinkedinFor many nonprofits, their website is a primary hub that connects to various "spokes" in the form of digital fundraising tools, advocacy platforms, CRM/database software, and more. In general, the larger the organization gets, the more spokes...
Behind the Scenes of an Agency With No Employees
facebooktwitterlinkedinIt's no secret that Brooks Digital works a bit differently from other agencies. How so? We use contractors in our staffing model instead of full-time employees (FTEs). At the time of writing, we have a team of 11 contractors—developers, visual...
The “Tell Me What You Want” Conundrum
facebooktwitterlinkedinHave you ever hired someone to work on a website project and had them ask, “okay, so tell me what you want?” Isn't that a difficult question to answer? That's because when you hire someone to build you a website, you often don't know exactly...
Should You Take Advantage of COVID-19 Technology Discounts?
facebooktwitterlinkedinThere's no denying COVID-19 has had a tremendous impact on not only nonprofits but all types of organizations around the world. In the midst of this crisis, however, technology providers have sprung into action to help make their tools more...
Are Your Supporters Confused by Your Website?
facebooktwitterlinkedinOne advantage of working with nonprofits over the years is you start to see problems that are repeated across organizations. For example, I bet you’ve wondered more than once if your website is confusing or turning away visitors because they...
The Single Point of Failure On Your Nonprofit’s Website
facebooktwitterlinkedin A lot of attention is given to the journey of launching a website (and rightly so). But there is an additional step that, when botched,can cripple your web efforts both now and in the future.The crucial step? Getting your staff trained...
5 Low-Risk Redesign Alternatives (That Will Still Boost Your Web Presence)
facebooktwitterlinkedin COVID-19 has hit some nonprofits harder than others. Certain organizations are continuing with their planned expenditures (such as a website redesign), but others have been forced to hit pause—or take a more cautious approach to major...
Config Ignore Auto: How To Change Drupal 8 Configuration (Without Bugging A Developer)
facebooktwitterlinkedin Don’t you hate having to call a developer when you can’t update your site by yourself? After all, that’s one reason you paid to have a new site developed in the first place—so you could make changes on your own. Drupal is known for being...
In a COVID-19 World, These Nonprofits Are Winning
Allow me to make a sweeping generalization for a moment. There are two types of nonprofits in today’s coronavirus world: Those who have invested in digital infrastructure and made it a core part of their organization. Those who have neglected (intentionally or...