The Vanity of Nonprofit Metrics

The Vanity of Nonprofit Metrics

Sometimes, people latch on to poor metrics when they can’t find a good proxy for what they want to measure. And those poor metrics can lead them away from what they want to accomplish.

Interested in working with Brooks Digital?

Fill out the form below to get in touch with us. We look forward to hearing from you!

Join 1,000+ health nonprofit professionals who receive regular insights and advice to improve their digital presence.

You have successfully subscribed! We deliver our insight pieces direct to your inbox every 2 weeks.

Pin It on Pinterest