by Spencer Brooks | Aug 26, 2020 | Article
The Surprising Truth About Digital Metrics for Nonprofits FollowFollowFollow I want you to picture two organizations in your mind’s eye for a moment. Each organization is not particularly special. One is not meaningfully larger than the other, better-staffed, or...
by Spencer Brooks | Oct 5, 2017 | Article
A Practical Guide to Automating Your Nonprofit with Zapier and IFTTT FollowFollowFollow I recently shared an article about productivity. In particular, it was about all of the mistakes I made with my own productivity. I spent entirely too much of my life and my career...
by Spencer Brooks | Sep 7, 2017 | Article
The Nonprofit Website Redesign Is Dead FollowFollowFollow For too long, nonprofits have had to struggle through a painful and difficult process whenever they want to build a new website. The work usually drags on and it’s shrouded in layers of red tape, fear, and...
by Spencer Brooks | Aug 2, 2017 | Podcast
Driving Participation 154—Avoiding the Spam Filter FollowFollowFollow Are you struggling to reach your audience through email? Spencer talks about how your emails can be of value to your subscribers, what it takes to get your emails into people’s inboxes, and how to...
by Spencer Brooks | Apr 21, 2017 | Article
How to End Your Nonprofit Data Nightmares Once and For All FollowFollowFollow Stop me if you’ve heard this one before. You’re trolling through your organization’s database, trying to run a report that gives you a list of top donors or folks who haven’t given in a...
The Complete Guide to Nonprofit Website User Experience
Your Staff Won’t Use That Expensive Site (Unless You Help Them)
Providing Health Information to a Science-Resistant Audience
Your Website Platform Is Not The Problem
The Case for Marketing Automation in Nonprofit Advocacy, Education, and Fundraising