Prioritizing Website Functionality Without Making Everyone Hate You

by Spencer Brooks | May 10, 2019 | Article

“The difference between successful people and really successful people is that really successful people say no to almost everything.” —Warren Buffett So you’re in the middle of a website project (or you’re about to be) and it hits you: pulling this thing off without a...

Proven Strategies For Optimizing Your Nonprofit’s Website Redesign Budget

by Spencer Brooks | Aug 2, 2018 | Article

It’s no secret that budget (or lack of it) is one of the biggest challenges facing nonprofits during the website redesign process. In this article, we dive into practical strategies that you can use to fully optimize your website redesign budget so it delivers...

Balancing Your Nonprofit’s Dream Website With Your Budget

by Spencer Brooks | Nov 9, 2017 | Article

For nonprofits, there is often a central tension when it comes to building the right web presence. It’s the struggle between building a dream website—all of the features and functionality you could ever want for your organization—and the budget—actually being able to...

The Nonprofit Website Redesign Is Dead

by Spencer Brooks | Sep 7, 2017 | Article

For too long, nonprofits have had to struggle through a painful and difficult process whenever they want to build a new website. The work usually drags on and it’s shrouded in layers of red tape, fear, and trepidation about how to get it just right. No one—no matter...

Setting Website Goals When You’re Stumped

by Spencer Brooks | Aug 17, 2017 | Article

Does your nonprofit have clear goals for its website? I’m not one of those guys who’s going to tell you to “run it like a business”—because I know that nonprofits do have separate constraints and circumstances from for-profit enterprises. Even so, your nonprofit does...