by Spencer Brooks | Nov 21, 2016 | Article
Baby Steps: How to Cut The Confusion and Start Using Data to Improve Your Cause Marketing FollowFollowFollow Data is everywhere. We live in a world where almost everything we do generates some sort of data that can then be used in some sort of way. So it comes as no...
by Spencer Brooks | Nov 2, 2016 | Article
How to Raise $60 Million: The Secret Weapon Obama’s Team Used in the 2008 Election FollowFollowFollow Sometimes, little things add up to be big things. As a nonprofit, you probably know this principle well. Thousands of small contributions add up to the big...
by Spencer Brooks | Oct 13, 2016 | Article
SEO for Nonprofits Part 2: How to Develop and Execute an SEO Strategy for Your Nonprofit FollowFollowFollow In the first part of my series on SEO for nonprofits, I discussed why SEO matters and isn’t something that’s just for for-profit companies. In this post, I’ll...
by Spencer Brooks | Aug 22, 2016 | Article
SEO for Nonprofits Part 1: Why Nonprofits Can’t Ignore SEO FollowFollowFollow SEO has gotten many labels over the years. It’s been dubbed a lifesaver, the only approach that matters, and also complete bullsh*t. This is because SEO has changed–and so have the...
by Stuart Gaston | Aug 8, 2016 | Article
Why Your Nonprofit Is Struggling with Technology and How to Fix It FollowFollowFollow The relationship between technology and nonprofits has always been tenuous — and not because NPOs are more “touchy feely” than their for-profit counterparts....