![7 Tips for Writing Helpful Content for Patients [Part 3]](https://brooks.digital/wp-content/uploads/2022/04/undraw_Newspaper_re_syf5.png)
by Spencer Brooks | May 12, 2022 | Article
7 Tips for Writing Helpful Content for Patients [Part 3] FollowFollowFollow Writing useful content is one of the most underrated aspects of creating a great user experience. In part 2 of this blog series, we outlined how most patients find your site via search, and...
![SEO Strategies to Boost Patient Resource Traffic [Part 2]](https://brooks.digital/wp-content/uploads/2022/04/undraw_Search_re_x5gq.png)
by Spencer Brooks | Apr 28, 2022 | Article
SEO Strategies to Boost Patient Resource Traffic [Part 2] FollowFollowFollow Making people aware of your resources is one of the most crucial steps your nonprofit can take to create a better patient user experience. After all, if no one knows about your resources, you...
![Creating a Better Patient User Experience for Nonprofit Websites [Part 1]](https://brooks.digital/wp-content/uploads/2022/03/undraw_doctors_hwty-1080x675.png)
by Spencer Brooks | Apr 14, 2022 | Article
Creating a Better Patient User Experience for Nonprofit Websites [Part 1] FollowFollowFollow When it comes to health issues, nonprofit organizations have an important task: delivering quality information and services to those who need it most. And in order for...
by Spencer Brooks | Nov 18, 2021 | Article, Uncategorized
Custom Website Subscriptions: The Ant at the Picnic FollowFollowFollow In 1999, Salesforce launched the first version of its now-ubiquitous CRM. Software industry heavyweights ridiculed them (Business Insider even fired at Salesforce in an article titled “The...
by Spencer Brooks | Oct 19, 2021 | Article
The Vanity of Nonprofit Metrics FollowFollowFollow Sometimes, people latch on to poor metrics when they can’t find a good proxy for what they want to measure. And those poor metrics can lead them away from what they want to accomplish. In the software world, a...
by Spencer Brooks | Feb 10, 2021 | Article
6 Trust Signals For Online Health Information FollowFollowFollow If people don’t trust your site, they’ll leave. Nowhere else is this more accurate than the online health space. Your site’s perceived trustworthiness is often the difference between a...
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