![Creating a Better Patient User Experience for Nonprofit Websites [Part 1]](https://brooks.digital/wp-content/uploads/2022/03/undraw_doctors_hwty-1080x675.png)
by Spencer Brooks | Apr 14, 2022 | Article
Creating a Better Patient User Experience for Nonprofit Websites [Part 1] FollowFollowFollow When it comes to health issues, nonprofit organizations have an important task: delivering quality information and services to those who need it most. And in order for...
by Spencer Brooks | Nov 18, 2021 | Article, Uncategorized
Custom Website Subscriptions: The Ant at the Picnic FollowFollowFollow In 1999, Salesforce launched the first version of its now-ubiquitous CRM. Software industry heavyweights ridiculed them (Business Insider even fired at Salesforce in an article titled “The...
by Spencer Brooks | Oct 19, 2021 | Article
The Vanity of Nonprofit Metrics FollowFollowFollow Sometimes, people latch on to poor metrics when they can’t find a good proxy for what they want to measure. And those poor metrics can lead them away from what they want to accomplish. In the software world, a...
by Spencer Brooks | Feb 10, 2021 | Article
6 Trust Signals For Online Health Information FollowFollowFollow If people don’t trust your site, they’ll leave. Nowhere else is this more accurate than the online health space. Your site’s perceived trustworthiness is often the difference between a...
by Spencer Brooks | Jan 13, 2021 | Article
The Complete Guide to Nonprofit Website User Experience (UX) FollowFollowFollow Let’s cut to the chase—you’re here to learn about user experience, and you work at a nonprofit. It’s hard to find straightforward answers on the internet about UX,...
by Spencer Brooks | Dec 16, 2020 | Article
Your Staff Won’t Use That Expensive Site (Unless You Help Them) FollowFollowFollow Tell me if this situation is familiar: You pay for an expensive website or feature your organization needs. After launching it, you roll it out to your staff. …and it lands...
What Progress Looks Like When You Stop Waiting for the Next Redesign
Escaping the Redesign Trap: A Smarter Way to Align Your Website With Your Mission
Strategic Focus in the Age of AI: Why Doing Less Will Matter More
How to Organize Patient Resources: A Field Guide for Nonprofit Professionals [Part 4]
7 Tips for Writing Helpful Content for Patients [Part 3]