Strategic Focus in the Age of AI: Why Doing Less Will Matter More
What happens when your team can do everything? In the age of AI, execution is easy — but clarity is not. This article explores why strategic prioritization is now the most critical skill for nonprofit leaders, and how to lead with intention in a low-friction world.
Balancing Your Nonprofit’s Dream Website With Your Budget
For nonprofits, there is often a central tension when it comes to building the right web presence. It’s the struggle between building a dream website—all of the features and functionality you could ever want for your organization—and the budget—actually being able to pay for all of that stuff.
SEO for Nonprofits: The Definitive Collection
This guide isn’t aimed at making you feel bad or making your organization seem outdated or uncool for not being good at SEO. It’s about providing a foundation of knowledge—a collection of resources—that will take you from, “S-E-huh?” to navigating the world of Google SERPs (search engine results pages) with confidence.
A Practical Guide to Automating Your Nonprofit with Zapier and IFTTT
Automating tedious, time-consuming, and repetitive tasks allows my to clear my plate and focus on more difficult and engaging work. Rather than going through my day checking off boxes, I get to spend my time creating, building, and problem solving. As a nonprofit, automation can save you both time and money.
What To Do When Your Web Developer Is Unresponsive (January 2020)
Sometimes web developers or shops are unresponsive either in the middle of a big project or when you urgently need them to make a change or an update (not all developers, of course—ahem). And, again, unfortunately, nonprofits are often especially vulnerable in these situations.
The Nonprofit Website Redesign Is Dead
It’s time to embrace a modern and iterative process known as Growth-Driven Design (GDD). With the GDD approach, the monolithic process of the website redesign is broken down into discrete increments. It’s built on an agile/lean methodology where the entire website is treated as an evolving business asset, rather than a static thing.
Setting Website Goals When You’re Stumped
The problem is that many nonprofits don’t take the time to identify these goals or bake them into the strategy of developing and updating their website. Rather than identifying key, strategic objectives for the site, they end up with goals like, “make it look pretty,” or, “make sure people can donate.” These are features—not goals. Big difference.
Getting Unstuck: 6 Keys to Avoid Website Project Hell
People are at the heart of every technology project. And ultimately, the mindsets and attitudes of the people involved in a technology project determine whether it succeeds with flying colors, or descends into the hellzone. Let’s discuss some of the ways that your organization can shift their thinking and their approach to website projects in order to maximize its chances of success.
My 5 Worst Productivity Mistakes
A few years ago I was in a serious battle with overwhelm at work. I was constantly feeling stressed about all the different projects that needed to be moved forward. While my inbox tugged me in five different directions, I had this ever-present feeling of guilt about the things I knew I really should be doing, but kept putting off. So I set out to find the root of the problem and learn how to get more of the right things done without my responsibilities having an iron grip over my mind 24/7.
How to Cut Your Nonprofit’s Website Management Time in Half
Many nonprofit staff members complain about how much time they spend on their website. It’s a timesuck. Unfortunately, you can’t just stop managing your website. But, every hour spent updating and managing your website is an hour that you can’t spend working with constituents, raising funds, or planning events.
How to End Your Nonprofit Data Nightmares Once and For All
Stop me if you’ve heard this one before. You’re trolling through your organization’s database, trying to run a report that gives you a list of top donors or folks who haven’t given in a while or some other useful, obvious thing you’d want to pull out of your database. But things don’t seem quite right.
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