by Spencer Brooks | Sep 23, 2020 | Article
Why Digital Marketing Tactics Are a Waste of Time for Nonprofits FollowFollowFollow Is your website a graveyard of digital marketing experiments? As a leader, this is a difficult question to answer if you are not directly responsible for some kind of tactical...
by Spencer Brooks | Sep 9, 2020 | Article
The Secret of Highly Effective Health Nonprofit Websites FollowFollowFollow A few years ago, my brother was diagnosed with Pelizaeus–Merzbacher disease (PMD)—a rare, incurable form of progressive leukodystrophy that left him unable to walk without help for the rest of...
by Spencer Brooks | May 28, 2020 | Article
Behind the Scenes of an Agency With No Employees FollowFollowFollow It’s no secret that Brooks Digital works a bit differently from other agencies. How so? We use contractors in our staffing model instead of full-time employees (FTEs). At the time of writing, we...
by Spencer Brooks | Apr 15, 2020 | Article
The Single Point of Failure On Your Nonprofit’s Website FollowFollowFollow A lot of attention is given to the journey of launching a website (and rightly so). But there is an additional step that, when botched, can cripple your web efforts both now and in the future....
How to Organize Patient Resources: A Field Guide for Nonprofit Professionals [Part 4]
7 Tips for Writing Helpful Content for Patients [Part 3]
SEO Strategies to Boost Patient Resource Traffic [Part 2]
Creating a Better Patient User Experience for Nonprofit Websites [Part 1]
Custom Website Subscriptions: The Ant at the Picnic