Stop Spinning Your Wheels: How to Build a 12-Month Marketing Roadmap That Works

Nonprofit marketers wear too many hats and juggle endless priorities, often struggling to turn strategic plans into real-world execution. In this episode, Spencer Brooks sits down with Graeme Watt, Principal of Anthem Creative, to discuss a game-changing approach: Strategic Inevitability—a one-day sprint designed to help organizations ruthlessly prioritize their marketing efforts and walk away with a clear 12-month roadmap. 

If you’re tired of feeling stuck and want a framework to align your marketing with your nonprofit’s real capacity, this episode is for you.

About the guest

With over 15 years of experience leading nonprofits, launching social enterprises, and working with global NGOs, Graeme Watt has seen firsthand that whoever tells the best story wins. As one of the owners and principals of Anthem, he helps nonprofits amplify their impact by crafting compelling brand narratives that drive engagement and action in an ever-evolving digital world.

Resources

• Almanack of Naval Ravikant: https://www.navalmanack.com/
• Building a Second Brain: A Proven Method to Organize Your Digital Life and Unlock Your Creative Potential by Tiago Forte: https://www.goodreads.com/book/show/59616977-building-a-second-brain

Contact Graeme

• Anthem Creative: https://anthemcreative.ca/
• LinkedIn: https://www.linkedin.com/in/wattgraeme/
• Email: graeme@anthemcreative.ca