023 – Ditching Social Media with Jed Johnson of Wide Awake International
Have you ever wondered what nonprofit marketing would be like without social media?
In this episode, Jed Johnson of Wide Awake International shares why they made the decision to remove themselves entirely from social media.
We discuss how social media conflicted with their values of dignity and love, how they generate awareness without social media, and what it cost them to make the decision.
Resources:
- Website: https://wideawakeinternational.org/
- Email: jjohnson@wideawakeinternational.org
- Article: Nonprofits, It’s Time to Own Your Social Media Audience [SSIR]