In this episode, Spencer unpacks what it means when AI platforms start answering questions without sending users to your website.
Health Nonprofit Digital Marketing Podcast
Are you a nonprofit marketing and communications leader responsible for reaching and engaging people with health issues?
Join host Spencer Brooks of Brooks Digital in a series of in-depth conversations with nonprofit marketing leaders and experts who discuss the unique challenges of marketing in the health issue space.
Beyond “Making It Pretty”: Helping Non-Marcomm Leaders Work Smarter With Your Team
Spencer is joined by marketing consultant Teri Wade to explore how marcomm leaders can educate and collaborate more effectively with non-marcomm colleagues.
Does the European Accessibility Act Apply to Your Nonprofit’s Website?
In this episode, Spencer breaks down what the European Accessibility Act is, how to tell if your nonprofit is affected, and what to do if you’re on the hook.
From Passion to Programs: Scaling Founder-Led Nonprofits for Sustainable Growth
Dr. Kirk Adams, consultant and former CEO of the American Foundation for the Blind, shares a proven model for turning founder-led organizations into sustainable, multi-staffed nonprofits
The Real Reason Your Website Isn’t Working (And What to Do Instead)
In this episode, Spencer unpacks the real reason most nonprofit websites fall into disrepair and paints a picture of what strong internal ownership actually looks like.
From Wall Street to Community Impact: Listening as a Growth Strategy at myFace
Bill Villafranco, Executive Director at myFace, discusses how community feedback is shaping programs like interdisciplinary hospital care and inclusive media projects
Spoonful of Laughter: Changing the Diabetes Narrative Through Comedy
In this episode, guests Brian Fitzgerald and Beth Strachan take us behind the scenes of Spoonful of Laughter and share how this unexpected creative approach came to life.
Escaping the Redesign Trap: Rethinking How Nonprofits Manage Their Websites
In this episode, Spencer breaks down why most nonprofits are caught in the “redesign trap,” and how to reframe your website as a living program (not a one-time project)
How to Create More Content with Less Effort: A Nonprofit Marketing Guide
In this episode, Kevin Kleifgen from the American Society for Surgery of the Hand shares his expertise in media production and digital strategy to help small teams get the most out of their content.
Stop Spinning Your Wheels: How to Build a 12-Month Marketing Roadmap That Works
Graeme Watt, Principal of Anthem Creative, discusses Strategic Inevitability—a one-day sprint designed to help organizations prioritize their marketing efforts and create a clear 12-month roadmap.
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