In this episode, Spencer unpacks the real reason most nonprofit websites fall into disrepair and paints a picture of what strong internal ownership actually looks like.
Health Nonprofit Digital Marketing Podcast
Are you a nonprofit marketing and communications leader responsible for reaching and engaging people with health issues?
Join host Spencer Brooks of Brooks Digital in a series of in-depth conversations with nonprofit marketing leaders and experts who discuss the unique challenges of marketing in the health issue space.

From Wall Street to Community Impact: Listening as a Growth Strategy at myFace
Bill Villafranco, Executive Director at myFace, discusses how community feedback is shaping programs like interdisciplinary hospital care and inclusive media projects
Spoonful of Laughter: Changing the Diabetes Narrative Through Comedy
In this episode, guests Brian Fitzgerald and Beth Strachan take us behind the scenes of Spoonful of Laughter and share how this unexpected creative approach came to life.
Escaping the Redesign Trap: Rethinking How Nonprofits Manage Their Websites
In this episode, Spencer breaks down why most nonprofits are caught in the “redesign trap,” and how to reframe your website as a living program (not a one-time project)
How to Create More Content with Less Effort: A Nonprofit Marketing Guide
In this episode, Kevin Kleifgen from the American Society for Surgery of the Hand shares his expertise in media production and digital strategy to help small teams get the most out of their content.
Stop Spinning Your Wheels: How to Build a 12-Month Marketing Roadmap That Works
Graeme Watt, Principal of Anthem Creative, discusses Strategic Inevitability—a one-day sprint designed to help organizations prioritize their marketing efforts and create a clear 12-month roadmap.
Demystifying Nonprofit Budgets: What Every Leader, Fundraiser, and Marketer Needs to Know
Jim Carroll, CEO of The diaTribe Foundation, breaks down key budgeting misconceptions, explains how different revenue models shape financial decisions, and shares strategies for securing more funding.
The Power of Unscripted Storytelling
In this episode, Pat Taggart, founder of SkyBlue Creative, discusses why unscripted storytelling is the key to creating compelling nonprofit videos.
How Nonprofits Can Use AI Without Losing Their Authentic Voice
Doug Darling from Tripwire Media explores how nonprofits can balance data and storytelling and leverage AI.
Tackling Vaccine Hesitancy & Building Trust with Matt Lam of The American Association of Immunologists
Matt Lam from The American Association of Immunologists shares how his organization is embracing new communications strategies to expand their impact and combat misinformation around immunology topics.
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