Kimberly Warner of Unfixed Media Productions shares how she uses film to enable people with chronic illnesses to share their stories.
Health Nonprofit Digital Marketing Podcast
Are you a nonprofit marketing and communications leader responsible for reaching and engaging people with health issues?
Join host Spencer Brooks of Brooks Digital in a series of in-depth conversations with nonprofit marketing leaders and experts who discuss the unique challenges of marketing in the health issue space.
017 – Bringing Generations Together with Nita Wilkinson of Green Hills Community
Nita Wilkinson of Green Hills Community shares a heartwarming story of a program connecting seniors with teens who volunteer to teach them technology.
016 – The Vanity of Nonprofit Metrics
In this solo episode, Spencer challenges the popular digital metrics of traffic and stickiness and explains how to find your “smoking gun” metrics instead.
015 – Building Your Own Tech Platform with Greg Harrell-Edge of CoachArt
Greg Harrell-Edge of CoachArt shares how he built a customized tech platform to match volunteers with kids and how an unexpected digital pivot during Covid is helping them scale nationally.
014 – Forging Nonprofit Partnerships with Kyle J Rose
Kyle J Rose shares his journey starting in engineering, his advice for staying unbiased in partnerships, and how to navigate international relationships.
013 – Awareness PR Campaigns with Jennifer Weaver of the Cholangiocarcinoma Foundation
Jennifer Weaver of the Cholangiocarcinoma Foundation breaks down the successes of their recent Journey of Hope campaign, how to get more press coverage, and her favorite PR tips and tricks as an industry insider.
012 – Website Messaging with Pam Lowney of Fistula Foundation
Pam Lowney of Fistula Foundation comes on the show to discuss what nonprofits get wrong about their messaging, the difference between head and heart messaging, and the messaging framework she used during their web redesign.
011 – What Every Newly Diagnosed Visitor Wants From Your Website
In this solo episode, Spencer unpacks what newly diagnosed people want from your website and how you can adapt your website to meet their unique needs.
010 – Combating Stigma with Kevin Williams of The Depression and Bipolar Support Alliance
In this episode, Kevin Williams of The Depression and Bipolar Support Alliance (DBSA) comes on the show to discuss why stigma is such an important issue, the 3 different types of stigma, and how DBSA addresses stigma through education.
009 – Action-Oriented Awareness Months with Carolyn Baker of The Autism Community in Action
In this episode, Carolyn Baker of The Autism Community in Action (TACA) comes on the show to discuss why TACA has an “action” month instead of an awareness month and how they encourage people to take action.
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